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| Service | Entry price | Automated coverage (vendor figure) | Proof / reports | PCMag rating |
|---|---|---|---|---|
| Incogni | $95.88/yr | 420+ brokers | Monthly progress reports | 4.5 Outstanding |
| Optery | Free scan; Core $39/yr; Extended $149/yr | Core 380+, Extended 555+ (incl. sites where removal can't be verified) | Before/after screenshots (Extended and up) | 4.5 Outstanding |
| DeleteMe | $129/yr | "969 data brokers" headline; ~85 handled on the standard plan per PCMag | Detailed quarterly reports | 3.5 Good |
| Aura | $12/mo billed yearly (introductory) | 425+ (bundled with ID-theft protection) | In-app | 3.5 Good |
| Kanary | $250/yr | Not stated | In-app | — |
Sources: Incogni,Optery,DeleteMe,Aura,Kanary,PCMag roundup.
Our take
- Best for most people: Incogni. Broadest automated coverage at its price, independently reviewed process. Full review.
- Best if you want proof: Optery. Screenshot reports and a useful free scan. Note: since September 2026 Optery is majority-owned by Surfshark, which also owns Incogni.
- Best hands-on service: DeleteMe. Human privacy advisors and detailed reports, but fewer brokers covered automatically for the money.